3B's came about when Jeanette sold her interest in Jet's Place, and 4 friends opened the bar under a new name in May 1991 as "3B's" since 3 of the 4's names started with the letter "B". Owners Bob Schnicker, Bruce Lemke, Bobby Cole and Patrick Prudlow had a good clientele, and the bar was especially popular with western dancers; lessons were held for line dancing and pattern dancing every Friday night.